The goal of is to explain leading edge ideas about sustainability and degrowth and to shape this around Aotearoan perspectives in ways that are helpful to business people, policymakers and communities. was established in 2020 by Jennifer Wilkins, a scholar and consultant whose interests converge at the nexus of business, sustainability and degrowth. Jennifer works internationally and in New Zealand developing material toward degrowth policy and business strategy, growing her own and others’ understanding of the degrowth paradigm and how it compares to ideas about sustainable growth. She communicates her work via reports, presentations and interviews on a creative commons and pro bono basis, posted here on the Heliocene website. As a consultant, she can help organisations develop knowledge that is more relevant to their particular operations and strategy.

Jennifer is currently completing a Master’s in Degrowth: Ecology, Economics and Policy at the Autonomous University of Barcelona, the globally preeminent school of learning in this field. She is an MBA of Warwick Business School, the UK’s top MBA programme, and a CIMA-qualified chartered management accountant with management experience in manufacturing, forestry and infrastructure in the UK, Australia and New Zealand. She is also a Bachelor (Hons) of Pure Mathematics and has lived in Japan and the USA.

Get in touch with Jennifer at